Erin has led marketing and communications for brands across the food, beverage and beauty industries in New Zealand and her native Canada. She joined the Dancing Sands team in early 2021 and now manages our marketing activity, raising the profile of the Dancing Sands brand both here in New Zealand and across our export markets. Erin is a keen mountain biker, and has never met a cat she didn’t like.
After years traveling the world and working in famous cocktail joints from Australia to Scotland, Niki returned home to Golden Bay and joined our Distilling team in 2020. She is endlessly creative, her understanding of how to blend flavours has taught all of us a lot about how versatile Gin can be. When she’s not distilling our Gin you’ll find Niki creating cocktails and playing with flavour combinations. At home Niki has two young children, horses and a beautiful garden which keep her very busy!
With a varied career in logistics and marketing Jamie joined our Distilling team in 2020. Alongside distilling our Gin Jamie helps Dave manage production planning and day to day priorities – making sure we have enough Gin to fill all our orders! Jamie is an avid cook and enjoys cooking delicious food at home for his partner. You’ll also find him out walking his two beloved dogs around the Bay.
After a diverse career that included training as a patisserie chef and working in procurement, Dave joined the Dancing Sands team in 2017. As our Distillery Manager Dave is the glue that holds our Distillery together. He does literally everything from distilling Gin, production planning, and managing our Distillery team. Outside of work you’ll find him on the beach with his dogs or spending time with his three adult children.
After more than a decade in the wine industry Peter joined us in 2019. He sits on the Management team alongside Sarah and Ben and overseas all things sales including our distributor relationships both in New Zealand and export markets. After living overseas in Sapporo, London, Melbourne and Toronto, Peter is now back on his home turf in Dunedin. When he’s not at work Peter loves spending time with his wife and two girls and is an avid surfer.
Ben is the creative force behind Dancing Sands, taking ideas and turning them into award-winning Gin. Ben creates all our Gin recipes – entirely from scratch. When Ben and Sarah bought a copper still off Trade Me Ben had no experience crafting anything, let alone spirits. Ben was once a tech consultant for big consulting firms but was also itching to get away from the 9-5 grind. Once Ben met Sarah he knew he’d found his ultimate team mate, and what they could accomplish together would be so much more than they could do alone. Ben doesn’t wind down so much as wind up: he’s an early 5am riser and likes to start his day with a mountain bike ride or trip to the gym.
As Managing Director Sarah is responsible for basically everything. Sarah covers everything from business planning, overseeing operations, excise tax to creating our Instagram stories. At one time Sarah was studying to be a PhD scientist, but instead climbed the rungs of the corporate ladder where her path crossed with Ben. While Ben is the ideas guy, Sarah is the one who takes the ideas and turns them into a business. At home Sarah is mum to her two young girls and a keen competitive runner.